Best WooCommerce Google Shopping Plugins to Create Product Feeds and Ads

Do you want to generate WooCommerce Product Feeds to display your product Google Shopping and Google Product Ads? Looking for ways to use eCommerce marketing channels to promote your products? We give you the best WooCommerce Google Shopping plugin to help you.

Google Shopping

Google Shopping is previously known as Google Product Listing Ads, and Google Product Search is a service provided by Google that allows users to search for products on online shopping websites and compare prices between different vendors. It displays various products in the Shopping tab of Google search results page or on Google Shopping home page.

If you’re an eCommerce store owner and you want your products to appear in Google Shopping you have to create an account in Google Merchant Center and upload your products using an XML file called Google Product Feed or you can connect your store to Google Shopping through API. After you have setup the feed in Google Merchant Center, you can run Product ads.

To decide which products will show up in Google Shopping, and what product information will be displayed you have to customize the Google Product Feed – XML file.

If your eCommerce store is powered by WooCommerce you can be thinking of ‘how to connect WooCommerce to Google Shopping’, you can do this with the help of WooCommerce Google Shopping plugins. These plugins help you to create product feeds and supply product information to Google Merchant Center.

Let’s see the best WooCommerce Google Shopping plugins to generate WooCommerce Google Product Feeds.

1. WooCommerce Google Product Feed

The Google Product Feed extension is a WooCommerce Google Shopping plugin that helps you to create a real-time feed to submit product information to Google Merchant Center. It makes your products more discoverable in Google searches. It also helps you display Google Shopping Product Ads. You can also use this plugin for Bing’s Merchant Centre.

Features of WooCommerce Google Product Feed plugin

  1. Easily map existing product data with a simple one-click mapping that allows you to map across your product fields to the feed
  2. You can choose from 50+ feed attributes including product fields such as
    Core Fields: ID, link, title, description, price, and more
    Rich Data Fields: product type, google product category, brand and more
    Advanced Fields: bundles, availability date, custom fields and more
  3. Provides a Google Product Review feed that displays the ratings of products from WooCommerce reviews
  4. Supports other WooCommerce extensions such as WooCommerce Product Bundles to add additional information to the Google Product Feed

2. Google Shopping Feed for WooCommerce

Google Shopping Feed for WooCommerce plugin by Webkul is another WooCommerce Google Shopping plugin that helps you to submit and sync product data to Google Product Feed.

Besides the XML sitemap, it also gives you the option to add to Google Product Feed using Content API. It is the only plugin that has the Content API, being a new plugin has ended up high on this list.

Features of Google Shopping Feed for WooCommerce plugin

  1. Automatic product updates in Google Product Feed with the ability to map dynamic attributes
  2. You can map the product categories of your Woocommerce store to match with the Google Feed Categories
  3. Can optimize your shopping ads the way you want them to appear in the ads
  4. You can export products in bulk or only the selected products. Bulk exports help you when you have thousands of product in your store

3. WooCommerce Product Feed 

If you are looking for a free WooCommerce Shopping plugin that not only allows you to create product feeds that not only can be used for Google Merchant Center but also for other merchant centers such as Facebook Product Ads, Bing Ads, eBay, Amazon, etc, then WooCommerce Product Feed plugin is a very good choice for you.

Features of WooCommerce Product Feed plugin

  1. You can product feed with products and their attributes such as id, title, description, price, image, and more
  2. Generate product feeds of multiple file types such as .TXT, CSV, EXCEL, or XML file so that you not only use it for Google Merchant center but also for other shopping engines.
  3. There is a premium WooCommerce Google Shopping Product Feed Pro that helps you generate WooCommerce product feeds with Smart Filter & Conditions, Dynamic Attributes, Category Mapping, Custom Taxonomy, and many more features

4. YITH Google Product Feed for WooCommerce

YITH Google Product Feed for WooCommerce is a WooCommerce Shopping plugin to integrate Google Shopping and WooCommerce to automatically add all your products on Google Merchant Center.

YITH Google Product Feed for WooCommerce plugin

  1. Select products using category or feed to be included in the Google Product Feed
  2. You can choose the product fields that you want to display for each Google field in the product feed
  3. Allows you to create custom templates for your feeds with specific product fields including custom fields

5. Product Feed PRO for WooCommerce

Product Feed PRO for WooCommerce is the best free WooCommerce Google Shopping plugin to generate WooCommerce product feeds for Google Shopping, and Product Ads, as well as for other marketing channels, such as Facebook Remarketing, Bing Ads and more.

Features of Product Feed PRO for WooCommerce plugin

  1. Though it works for other shopping engines it has advanced support for Google Product Feed
  2. You apply filters and rules to get the right products for the product feed
  3. It allows you to do mapping for product fields and attributes and also comes with category and taxonomy mapping
  4. Provides 200+ pre-defined templates included for marketplaces, and comparison shopping engines

6. Google Ads for WooCommerce

Google Ads for WooCommerce is a WooCommerce Shopping plugin that not only helps you to add Google Product Feed to Google Merchant Center but you can also run Smart Shopping campaigns with Google Ads.

This plugin is really helpful if you don’t have much experience with using Google Ads by creating, targeting, and managing ads because it takes care of all that.

Features of Google Ads for WooCommerce plugin

  1. Display your products in Google Shopping free listings and run paid ads campaigns with the same tool.
  2. Use Google’s advanced retargeting network to display your products to interested shoppers in Google Shopping, Search, YouTube, Gmail, and other Google Display networks.
  3. You can sync changes from your WooCommerce store to Google Product Feed with details such as product price, product titles, and other important store data for your campaign each day.

7. WooCommerce Google Feed Manager

Woocommerce Google Feed Manager is a free WooCommerce product feed plugin to easily create Google Product Feed for Google Shopping.

Features of WooCommerce Google Feed Manager plugin

  1. It allows you to tweak the product feed to improve performance
  2. You can schedule updates so that product feed can be updated to reflect updates in your WooCommerce store
  3. Allows you to map the product category and attributes to match the Google Shopping fields and categories
  4. There is a premium WooCommerce Product Feed Manager plugin to display your products on worldwide product selling channels and affiliate networks

Hope this list of WooCommerce Product Feed plugins for Google Shopping helps your eCommerce store. Share your thoughts and questions in the comments section. 

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